2010 Tierra Del Sol 4x4 with Falken Tire

Last weekend marked the 48th annual Tierra Del Sol Desert Safari in Ocotillo Wells, CA, and Falken Tires first year as an event sponsor and supporter. Despite forecasts of inclement weather, enthusiasts in RVs and Off Road vehicles were out in full force. Falken Tire was present with a compound complete with their trademark blue and teal scalloped Falken Motorsports rig as well as full vendor participation and R/C race track setup from HPI Racing.

Although there were high gusts early in the week, the winds died down Thursday allowing for Falken staff and enthusiasts alike to truly appreciate the terrain and vehicles. Falken gave its SEMA project Jeep JK a workout, equipped with Wildpeak A/T tires. Over the course of 4 days, the Falken Tire JK and Wildpeak A/T tires were put to the test, enduring all types of conditions from hard packed dirt to crumbling sand - these tires were able to conquer it all!

The Wildpeak A/T is currently available in 27 sizes ranging from 15-20 rim diameters and up to 33 tall. An additional 17 LOD (Large Overall Diameter) sizes up to 37 tall will launch in the fourth quarter of 2010. The Wildpeak A/T features a durable 3 ply sidewall (most sizes), allowing enthusiasts to venture wherever they desire, both on and off road.

Friday night activities featured an open invitation bonanza at the Falken Tire compound, with complimentary Carne Asada tacos and refreshments. Enthusiasts and off-road industry experts joined Team Falken crew members for the evening cook-out as a nice way to end the week by the campfire. Saturday, the Tierra Del Sol staff held their annual raffle in which Falken contributed one set of Wildpeak A/T tires, one set of High Country tires, and 5 HPI R/C Crawler King trucks. With over 8,000 people in attendance, Tierra Del Sol was an overwhelming success for Falken and the launch of the new Wildpeak A/T product line and events campaign.

Next stop for the Wildpeak A/T tour: Easter Jeep Safari in Moab, Utah!